Gamification: The Contemporary Way to Engage Employees and Customers
In today’s competitive business landscape, engaging customers and motivating employees are key challenges that every organization faces. One innovative solution gaining traction across industries is gamification – the strategic use of game design principles in non-game contexts. But what exactly is gamification, and how can it revolutionize their business strategies?
The Romanian-American University invites its students to participate in the upcoming seminar “Gamification: The Contemporary Way to Engage Employees and Customers”, led by Chris Liasidis – Associate Professor in Marketing Management and Operations Management in the Department of Business Administration and Economics Department at CITY College, University of York Europe Campus.
This event promises to be both informative and enlightening for attendees from all academic backgrounds. Scheduled for April 4th, 2024, at 12:00 PM, in the RAU Senate Hall (C building, 1st floor) the seminar aims to equip participants with a comprehensive understanding of gamification and its practical applications. Regardless of their field of study, gamification is a must-know topic for anyone seeking to enhance customer engagement and drive business growth.
Throughout the seminar, attendees will delve into various aspects of gamification, including its fundamental principles, versatile applications across industries, and the mechanics behind its effectiveness. Professor Liasidis will guide participants through a 6-step approach to implementing gamification strategies in real-world business settings, offering valuable insights gleaned from his extensive experience in academia and industry.
Register here! https://forms.office.com/e/gyWwCasuDm
